Rise of the new consumer

The rise of the new consumer presentation took place on 17 November 2008 at the Museum of Sydney.

Cashed-up baby boomers in their leisure years, Generation X in the home building phase and Generation X footloose and fancy free are all vastly different to the frugal generation that came from the Depression and war years.  Bernard Salt explores how these segments respond to economic and generational change.

Listen to The rise of the new consumer by Bernard Salt, consumer and cultural commentator, author and KPMG Director of Property in the following five parts:

Listen to Part 1 Introduction (3:05 mins)

Listen to Part 2 Growth (7:14 mins)

Listen to Part 3 Life cycles (28:13 mins)

Listen to Part 4 The Recession (10:02 mins)

Listen to Part 5 Final comments (4:08 mins)

Download The rise of the new consumer by Bernard Salt, consumer and cultural commentator, author and KPMG Director of Property in the following five parts:

Download Part 1 Introduction (size 1.77mb)
Download Part 2 Growth (size 4.14mb)
Download Part 3 Life cycles (size 16mb)
Download Part 4 The Recession (size 5.74mb)
Download Part 5 Final comments (size 3.02mb)